Updated web presence – Bennett Jones & Co

Bennett Jones & Co is a Bodmin based Chartered Accountants and Registered Auditors in Cornwall.  They are a well-established practice that offers a range of services to sole traders, partnerships and companies. Their clients come from a very wide range of business sectors from the more traditional farming and tourist based activities, to manufacturing and information technology firms. They also complete a number of audits and reviews for charities and grant funded bodies.

Updated web presence

Bennett Jones & Co did not want or need a CMS website that consistently ranked highly on search engines.  They are in the envious position of having a stable business that continues to thrive as a result of customer loyalty and organic growth.  As you would expect form a forward thinking company, they recognise the importance of a strong web presence.

They have a strong tradition of hiring local firms to conduct work for them.  To this end, they commissioned Button Web Design from Cornwall to design a static website to act as an information portal and method for new and existing clients to contact them.

Clean, professional design

The design brief was clear – to produce a clean, professional website that was easy to navigate.  That’s why they came to Button Web Design, not only are our websites visually stunning, they have usability a their core.  Bennett Jones & Co were keen to include an image that signified their location, but quite rightly wanted to avoid the clichéd coastal images of Cornwall.

As a practice located in the heart of Cornwall on the edge of Bodmin Moor, it made sense to use a image that reflected this. Stock imagery of the Moor of the standard that we demand was not readily available.  Therefore, we took our own photographs.  The image used on the website is in fact 9-seperate photographs stitched together with various effects to produce this quality panoramic effect that Bennet Jones & Co really love.

Responsive design

In addition, we provided them with a website that was responsive i.e. it automatically adjusts to the type of device viewing it, resulting in a website that looks just as good on a smartphone or tablet as it does on a desktop environment.

Logo design

As well as providing the website design, we provided Bennett Jones & Co with a new logo.  The traditional layout and font help to communicate a professional, trustworthy business, but with a modern twist. We also used a shade of blue that communicates a youthful and positive feel.

An extra level of richness and quality is offered with the use of stroke and drop shadow. The drop shadow colour also helps to tie-in the horizontal lines that serve to contain the logo.

The new logo cannot only be found on the website but also the company stationary.

Working with our clients

We are proud to have been selected by such an established firm as Bennett Jones & Co, with there strong tradition of business in Cornwall and look forward to continuing our relationship with them for many years to come.  This project demonstrates that each organisation should be treated differently and that as a web design company, our success is borne from an ability to work with our clients to develop a solution that matches their requirements and exceeds their expectations.

To view the website please click on the link: http://bennettjonesandco.co.uk

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